In recent times, there has been a reported rise of Premier League footballers using snus, a smokeless tobacco product, which has become a topic of concern and discussion. Top players such as Victor Lindelof and Jamie Vardy admitted using snus, whilst many others do so under the radar. If you’ve ever seen a footballer tuck something under his lip before going on the field, it could be snus. Lee Johnson, currently manager at Fleetwood Town, believes up to 40% of players could be using it, and it's being viewed as a serious issue.While it's essential to note that not all footballers use snus, some do, and there are several reasons why they might be drawn to this habit. Here's your guide to an epidemic you probably didn't know was happening.

What is Snus?

Snus is a type of smokeless tobacco product that originated in Sweden. Unlike traditional chewing tobacco, snus is a moist, finely ground tobacco product that comes in small pouches. Users typically place these pouches between their upper lip and gum, where the nicotine is absorbed into the bloodstream. It is seen by many as an alternative to cigarettes but has become popular with footballers. Why do Premier League footballers use it?Playing in the Premier League can be incredibly stressful. Top players face intense pressure from fans and media; that’s never been more obvious than with Harry Maguire. Maguire is constantly belittled and ridiculed after appearing for his club and country. Whilst there’s no evidence Maguire uses snus, it may provide a momentary sense of relaxation and stress relief for some players suffering the same pressure.Premier League footballers are influenced by their peers – the culture of the dressing room is one of fitting in or standing out. If some players within a team or social circle use snus, it might encourage others to try it – indeed, Joey Barton, a former Premier League player now in charge at Bristol Rovers, commented on how there were 11 used pouches on the floor at his training ground on his first day at the club.Some players believe it offers an element of performance enhancement; it is easy to perceive nicotine's stimulating effects as enhancing concentration and alertness on the pitch. However, it's essential to note that the use of nicotine in this manner is controversial and subject to various health and performance risks. It can also act as an appetite suppressant, although again, this is a perceived benefit rather than a scientific one. With today’s footballers under so much scrutiny, any little edge they can glean can be seen as a positive.